Kick it like Alex! Our highlight during EURO 2024!

Visitors to the interactive live kicking experience at Alexanderplatz during the UEFA Euro 2024 had the opportunity to demonstrate their soccer skills by kicking a ball towards the TV Tower. The ball’s trajectory was then projected in real-time onto the side of the TV Tower, displaying the height reached and a personalized greeting message. We are proud that our expertise contributed to the great success of this spectacular event.

Concept, design, and production by Elastique.
Technical planning by Zander & Partner Event-Marketing GmbH.